ARAW - Unified Reward System

London-based ARAW is hoping that its project is going to be the next decentralized e-commerce and payments platform to capture the loyalty of consumers and businesses alike. The blockchain startup, which is built on the Ethereum network, is off to a running start, as it has already inked industry partnerships, most recently the decentralized application and smart contract-fueled Credits startup. Credits is designed to pick up where the Ethereum and Bitcoin networks fall short as it boasts 1 million transactions per second, which is conducive to the micro-payments on the blockchain that ARAW is targeting.

The thing to note about ARAW is that while it’s a startup, it’s more mature than most new companies. It’s been operating off-chain for two years already and has a mobile app that’s available on the UK Apple App Store and Google Play as well as an integration with PayPal and Stripe. The ICO is designed to fund ARAW’s expansion to the blockchain, which can be considered less risky than the alternative, which is to rely on the ICO funds to develop a platform that remains in the conceptual stage. ARAW has a robust ecosystem, one that’s comprised of the ARAW Payment Gateway, a Touch & Pay Card and more.

The ARAW Token Solution

The Araw Platform offers a practical solution to the problems outlined above as well as the potential to become the practical heart of ecommerce and cryptocurrency combined. It strives to reward shopping with cryptocurrency by exposing the common person to the ARAW token. The key focus of ARAW is giving effortless access to cryptocurrency ownership which comes with potential rise in value — without dealing with any of the underlying complexities which make cryptocurrency unattractive.

The Unified Reward System seeks to transform the poorly utilised loyalty industry by fusing the shopping reward potential of all retail entities together regardless of the product — focusing on rewarding the individual with cryptocurrency market access as well as a form of investment. With our technical offering, we seek to support individual sellers as well as enterprise vendors. The ARAW token can be adopted in any location — this global decentralized potential represents virtually limitless growth of the token. This adoption will be seamless as we seek to penetrate e-commerce platforms as well as regular retail shops, without introducing any habitual change from the user perspective.

Araw Touch & Pay Card is our single card solution for all reward programmes a shopper may be interested in — the first of its kind in the United Kingdom. It allows customers to earn ARAW tokens with their daily purchases as well as pay using accumulated ARAW tokens. This ensures that an average customer can easily adopt the use of the card due to its similarity with existing technologies — but now empowered with ARAW tokens which hold intrinsic value and never expire. This offering allows the ARAW token to have a practical daily use which cryptocurrency has been struggling to fulfill as token value was previously disconnected from its contextual use until now.



The value in ARAW tokens is accessed by the Banking System Integration as it offers both the sale and purchase of ARAW tokens instantly between a customer’s ARAW wallet and their bank account. The liquidity of ARAW tokens will undoubtedly attract customers to join ARAW-rewarding vendors, which combined with other ARAW offerings will aggressively expand the opportunities for rewarding buyers, customer acquisition for vendors, and an unprecedented increase in crypto-market participation.

The Araw Mobile Wallet provides a seamless user experience — it acts as a gateway to ARAW activities such as the sale and purchase of ARAW tokens with user-configured bank accounts. The mobile wallet will also act as a Cryptocurrency Exchange where users can instantly exchange their ARAW tokens into other cryptocurrencies (initially Ethereum and Bitcoin) — further simplifying cryptocurrency for regular people. For vendors, we offer an Open API platform which allow complete customization of the kind of ARAW platform you choose to run — giving arbitrary control over your re-distribution of ARAW tokens without the need for specialized blockchain developers. We offer sophisticated yet simple to use tools to both the businesses and consumers ensuring global adoption of the ARAW token.

Since there are only a certain amount of Araw token that can ever exist, Scarcity combined with a thriving underlying decentralized ecosystem will result in appreciation of Araw token value.

Ultimately, the ARAW token functions on a revolutionary end-to-end e-commerce platform — the first of its kind. It makes use of the Ethereum blockchain, ensuring development is secure and efficient as well as arbitrarily customizable for sellers using Araw. This presents an enormous opportunity for existing vendors to stay ahead of the technological curve — as adopters of Araw will be pioneers in unifying shopping rewards and trivializing cryptocurrency ownership. Our initial focus is to cultivate the Araw adoption rate to create an autonomous market driven by our token.

The platform will tremendously expand consumer bases on multiple fronts. Sellers and retailers using Araw will be able to offer an extremely attractive reward system which completely removes the complexity of owning cryptocurrency — removing any inhibitions a person would have to enter the crypto economy. This encourages the customers to participate in Araw-offering purchases as they are given the ability to liquidate their tokens via purchase or fiat conversion, use them as an investment or convert to other cryptocurrencies — enabled by an enterprise-grade mobile application. As the Araw platform grows, the value of the token will continue to increase with the amount of users — this notably carries enormous potential as the platform allows any providers of goods and services to utilise the Araw platform. The platform and its components are designed to easily onboard vendors and provide a user experience that does not rely on changing existing behaviour.

ICO Details

Starting date September 10th, 2018
Ending date November 9th, 2018
Whitelist Yes
Token Sale Hard Cap $ 25000000
Token Sale Soft Cap $ 2,000,000
Presale Start Date July 1st, 2018
Presale End Date September 9th, 2018
Token Symbol ARAW
Token Type Ethereum, ERC20
Token Distribution For Token sale : 70%
Reserve Pool : 15%
Founders & Team : 9%
Bounty & Airdrop : 3%
Advisors : 3%
Initial Token Price 1 ARAW = $0.01
KYC Yes
Participation Restrictions US, China
Accepts ETH

The Team:

More Infomation

Website: https://arawtoken.io/
Whitepage: https://arawtoken.io/assets/araw_whitepaper.pdf?v1.8
ANN: https://bitcointalk.org/index.php?topic=3497194
Telegram: https://t.me/ArawTokenOfficial
Facebook: https://www.facebook.com/arawtoken
Twitter: https://twitter.com/arawtoken

Author:Haudhv
Bitcointalk: https://bitcointalk.org/index.php?action=profile;u=1814424